CPL Aromas sparks sensation at ICI Jakarta 2025

As first-time exhibitors at ICI, CPL Aromas, aimed to explain in depth their fragrance innovations and strengthened their presence in the Southeast Asian and Indonesian markets.

During the event, numerous attendees were attracted to discover more about CPL Aromas’ offerings and interacted with the fragrance technologies and special collections presented.

A highlight was the showcase of Aromawellness, scientifically proven fragrance technology designed to influence our mood in different ways: whether to stay more positive, feel happier, be more alert or enter in a relaxed mode. Visitors learned firsthand how our testing devices validate these effects, with engaging demonstrations and a memorable Aromawellness photo booth, where visitors captured souvenirs enhanced by AI technology.

Different Aromaspaces were also presented showcased, featuring a technology that extracts ingredients responsibly by combining headspace technology with CPL Aromas’ perfumers expertise and preserving natural resources while delivering authentic scents.

Ecoboost, also featured at ICI Jakarta 2025, is a fragrance concentration technology used solely by CPL Aromas perfumers to create innovative fragrances that use just 10% of the normal fragrance dosage with no compromise in strength or quality.

In the exhibition, 2 exclusive fragrance collections were highlighted:

•  Gourmet Whispers: a gourmand collection of fragrances like Pistachio Crunch and Strawberry Matcha latte, featuring some of the favourite ingredients in the market and local Indonesian sweet treats like Kue Serabi.
• Essence of Archipelago: A tribute to Indonesia’s rich heritage, this collection represented famous ingredients from the region, including Ebony wood, vetiver or coffee.

Throughout the event, all CPL Aromas team immersed themselves into Indonesian culture, fostering connections, showcasing innovation and reaffirming their commitment to serving the Southeast Asian market.  

Let's create together.