Innovation – inspiring the future

At CPL, we’ve never been content to sit back and wonder what tomorrow will bring. From the very start, we understood the value of dynamic innovation – of actively helping to shape the future.

Fresh sources of inspiration are vital. A creative industry such as ours can only thrive through creativity, whether that means the artistry of creating a new, fine fragrance, or the grasping of an opportunity offered by the latest technical advance.

We understand, too, that generating our own technical advances is crucial. That’s why we have a dedicated Research and Development team constantly striving to push the boundaries of the possible. This has led to revolutionary new products and technologies unique to CPL, including EcoBoost™, which reduces chemical constituents and packaging, Aromaguard™, a range of fragrances proven to counteract malodours, and Insectaguard™, developed in conjunction with the London School of Tropical Hygiene and Medicine.